Social Networking is a Two-Way Street

Sure it's great to get a lucrative business lead or a promising job tip from a networking event, but those conversations should go both ways. So don't forget to mention the expertise or advice you have to offer, especially if you want to build a network that keeps on giving.

In 2005, Carpenter decided to leave corporate America and start her own business. The only problem was that she didn't really know anyone beyond her cluster of cubicles at Thomson Reuters."

So she joined "a zillion" networking groups, gave away more than 2,000 business cards and even co-founded a group called FreeNet, a professional networking group sans membership dues.

These groups connected her with other like-minded entrepreneurs, while allowing her to help eager networkers make connections of their own in person and online.

Read full article here: www.democratandchronicle.com

Business Card as a Perfect Back End Marketing Tool

Business card are used for marketing and advertising. No doubt we all exchange them to enhance our business relations and networking. Mostly the business cards are piled in table closet. So,need to think way to make business card to be used. I mean want to drag people to use contact information from business card and make a move. If this happens then only the main motive of creating business card and exchanging would be attained. The only way out is to make your business card valuable. Now how to make business card valuable.

To make a business card valuable, people make calender cards, magnetic cards, coupon cards etc. If you have added a calender on the backside of your business cards, people may put them in your wallet rather than in card holder. Same way a card with magnet and good picture can result in sticking to visible place like closets or some electrical gadgets. This will further enhance the scope of being contacted when one needs that particular service. Add your picture or giving some good statics which one may need to refer in long run. This will increase your chances of being staying for longer and being contacted. Look for the possible way to make your business card valuable.

How to Make Business Card an Advertising Tool

Your business card is your potential advertising tool and it works as a reminder for your potential customers about the services or products you provide. One should know how to make them more powerful, you can use them as mini flyer providing information about your business. Making proper utilization of business card at right time also adds value.

Make sure you hand out your business card to every other person who comes up and introduces himself. You can even give your business card to the people you come across at offices, gas station, grocery line etc. Even to the professionals you come across while attending some seminars or you can even give away your business card in social gathering. Another option is attaching your business card to all the official letters or sending some packages etc.

You can use your business card as a coupon for free gift by adding code for claiming gift. This can be a great way to enhancing your advertising through business cards.

Make sure you have your authentic email address, good and attractive text font. This enhances you chances of getting proper response.
Looking for a good business card software, download free trial here: http://www.bizcardsoftware.com/download.asp